The most direct way to drive change is with your dollars and where you spend money.
Women drive 70-80% of all consumer purchasing, so one of the easiest ways to use that power to shift the world is to buy from women and minority-owned companies. By spending money at a woman-owned business, you are investing in women’s economic empowerment, gender equality in business, and the overall growth of the community.
We’ve developed the WAFFA FEMALE FOUNDERS SHOP mobile app to generate awareness for our amazing Wharton and Penn alumnae Founders and drive customers and sales to their businesses. Visit the Shop and check out the wide array of innovative and appealing products and services – whether you are buying a gift or looking for yourself.
To create this store, we proudly partnered with a WAFFA member and Female Founder, Son Ca Vu (WG16). Son Ca is the Founder of Alta, a tech firm offering a design tool that allows nearly anyone to build a mobile web, IOS and Android app quickly and without code
Remember – every shopping experience is a choice.
Join Our Community
We are creating a thriving community for Wharton + Penn Female Founders, Funders and Friends.
It is a place to connect, support, inspire, celebrate each other.
"Used in routine vital-sign assessments, pulse oximeters determine a patient’s blood oxygen level by measuring light that travels through the finger’s skin. …
"Kristen Nwanyanwu M09 WG09 is bringing style to the eye-examination room. Nwanyanwu, a vitreoretinal surgeon and associate professor at the Yale School …
Congratulations to Lulu Ge – on Inc.'s 2023 Female Founders 200 List! Her company Elix delivers personalized traditional Chinese medicine herbal blend formulas to help improve …
Loved this post about Wilglory Tanjong, G22 WG22 (photo on right). Wilglory is the 27-year-old Cameronian-American Founder, CEO and Creative Director of Anima …
Big Huge Congratulations to Samala W05, (photo on left)who recently joined Unshackled Ventures, early stage venture capital for immigrant founders, as their …
Thrilled to see Thermaband co-Founders Debbie Dickinson WEV91 and daughter Markea highlighted in this BBC feature covering tech that's helping women manage menopause. …
Watch Debbie Dickinson WEV91, Co-Founder and CEO of Thermaband on NBC News with Johanna Gomez. As a perimenopausal cancer survivor battling hot flashes, Johanna …
Love this – Rachel Neill LPS09, the Founder of Figgyplay.com, a home adventure kit – and reports that they "launched on Kickstarter and did $40k …
Founder Spotlights
What’s your story? If you are a Penn or Wharton female founder, we would love to profile you and your start-up in an upcoming newsletter, on Medium and across our social channels. Just fill out this form – we look forward to sharing your experiences and insights with the community.
What’s your story? If you are a Penn or Wharton female funder, we would love to profile you in an upcoming newsletter, on Medium and across our social channels. Just fill out this form – we look forward to sharing your experiences and insights with the community.
13% of Penn Wharton founders are women. They raise 6% of the venture capital.
THE FACT IS
Women-led businesses have been largely overlooked by the investment community.
2.2%
of US Venture Capital Invested in Women-led Startups
6%
of capital going to women Penn Wharton founders despite the fact that they represent 13%
We believe in a powerful Penn Wharton network that lifts women up and helps them succeed.
We believe in a world where any Penn Wharton woman can start, grow and fund a wildly successful business.
We believe in a “yes bias” for Penn Wharton women, where fellow alums take the call, make the intro, and if they say “no,” they explain why.
To our WAFFA Community
Black Lives Matter. At WAFFA, we’re dedicated to increasing the success of women in entrepreneurship — and support for the black founders and funders is an inextricable part of our mission.