The most direct way to drive change is with your dollars and where you spend money.
Women drive 70-80% of all consumer purchasing, so one of the easiest ways to use that power to shift the world is to buy from women and minority-owned companies. By spending money at a woman-owned business, you are investing in women’s economic empowerment, gender equality in business, and the overall growth of the community.
We’ve developed the WAFFA FEMALE FOUNDERS SHOP mobile app to generate awareness for our amazing Wharton and Penn alumnae Founders and drive customers and sales to their businesses. Visit the Shop and check out the wide array of innovative and appealing products and services – whether you are buying a gift or looking for yourself.
To create this store, we proudly partnered with a WAFFA member and Female Founder, Son Ca Vu (WG16). Son Ca is the Founder of Alta, a tech firm offering a design tool that allows nearly anyone to build a mobile web, IOS and Android app quickly and without code
Remember – every shopping experience is a choice.
Join Our Community
We are creating a thriving community for Wharton + Penn Female Founders, Funders and Friends.
It is a place to connect, support, inspire, celebrate each other.
Love this – Rachel Neill LPS09, the Founder of Figgyplay.com, a home adventure kit – and reports that they "launched on Kickstarter and did $40k …
What’s your story? If you are a Penn or Wharton female founder, we would love to profile you and your start-up in an upcoming newsletter, on Medium and across our social channels. Just fill out this form – we look forward to sharing your experiences and insights with the community.
What’s your story? If you are a Penn or Wharton female funder, we would love to profile you in an upcoming newsletter, on Medium and across our social channels. Just fill out this form – we look forward to sharing your experiences and insights with the community.